From Thrissur Roots to the India Food Revolution
Meet Deepak Ravindran, the visionary behind KiranaPro and K Farms, who is transforming India's food ecosystem from farm to fork, one kirana store and rooftop at a time.
Watch Deepak share his vision for revolutionizing India's food ecosystem
The Journey: From Kirana Store to Food Chain
An interactive timeline of generational legacy → innovation → integration
Grandfather's Kirana Store
Growing up watching grandfather run a small-town kirana store in Kerala
"Growing up in a small town, I used to watch my grandfather run his kirana store. Today, we're empowering thousands of such stores with technology."
The Thrissur Connection
"For me, kirana stores are not just retail outlets—they're community anchors. I grew up in Thrissur, watching my grandfather's kirana shop that ran on trust, freshness, and relationships. That memory has shaped everything I've built since."
The Ecosystem Vision
"My vision with K Farms and KiranaPro is to create a complete food ecosystem where production meets distribution seamlessly. When urban farmers grow fresh produce, and local kirana stores become the last-mile delivery partners, we create a sustainable, community-driven food network that benefits everyone."
The Tech-Agriculture Vision
"As a tech entrepreneur, I have seen India's IT sector grow exponentially. But agriculture — which employs nearly 50% of our population — was being left behind. The next big leap for India wasn't just in software. It was in agricultural intelligence combined with technology and community empowerment."
Building India's Food Network
From kirana stores to rooftop farms - a complete ecosystem
"With KiranaPro, we made it possible for small stores to compete in the quick commerce era. Quick commerce isn't just about speed. It's about building a strong, sustainable supply chain."
- • Daily fresh produce, dairy, and staples
- • Direct farmer sourcing for reliability
- • AI-powered demand forecasting
- • Private-label ready-to-cook products
"Think of this as democratizing farming—where every household can become a food producer, not just a consumer. We're making farming accessible to urban dwellers through technology and community support."
- • Convert balconies into productive mini-farms
- • Grow microgreens, herbs, and vegetables
- • Join the K Farms network as an urban grower
- • Sell through nearby KiranaPro stores
The Vision in Action
Kerala First
"Kerala is where my roots lie, and it's a state that has always valued fresh and traceable food, community-driven commerce, and sustainability in daily life."
Scale Nationwide
"Making every kirana store and every balcony part of a decentralized food supply chain. The future is about empowering both kiranas and farmers."
Global Standards
"K Farms was born from this vision — to democratize farming and build India's largest network of digital farmers setting global standards."
From Concept to Reality
Making urban farming accessible and profitable for everyone
Our Terrace Farms in Action
Professional Greenhouse Setup
The future of organized terrace farming - controlled environment with maximum yield
This professional greenhouse represents the pinnacle of K Farms' vision - where technology meets traditional farming wisdom to create sustainable, profitable urban agriculture.
*Income potential varies based on crop selection, market conditions, and farming practices. Results not guaranteed.
Remember the satisfaction of harvesting crops in farming games? Now experience it with real plants, real income, and real impact on your community.
Convert your terrace, balcony, or living room into a productive farm. Grow real vegetables, herbs, and microgreens that you can eat or sell.
Unlike virtual coins, earn real money. Join the K Farms network and sell your produce through nearby KiranaPro stores for sustainable income.
Building India's Food Future
Our strategic roadmap for transforming India's food ecosystem
Pilot in Kerala with kiranas + urban DIY farming kits. From Thrissur rooftops to Kochi kirana shelves, building the foundation of our ecosystem.
Expand across South India with staples, dairy, and private labels. Connecting farmers, urban growers, kirana stores, and consumers into one resilient food network.
Scale nationwide — making every kirana store and every balcony part of a decentralized food supply chain that sets global standards for India.
Complete Farm to Fork in 60 Minutes
K Farms integrates with KiranaPro's proven 10-minute grocery delivery network to create the world's fastest farm-to-fork supply chain. From your rooftop to customer's table in under an hour.
The KiranaPro Food Cycle
Grow fresh produce on rooftops using K Farms DIY kits
KiranaPro's network collects fresh produce from urban farms
Cleaning, packaging, and quality assurance at micro-fulfillment centers
Direct delivery to customers using KiranaPro's proven logistics
For Urban Farmers
Guaranteed Buyers
Direct access to KiranaPro's customer base - no middlemen, better profits
Premium Pricing
Fresh, local produce commands 40-60% higher prices than mass market
Predictable Income
Pre-orders and demand forecasting ensure consistent revenue
Zero Logistics Hassle
KiranaPro handles collection, processing, and delivery
For Customers
Ultra-Fresh Produce
Harvested and delivered within 60 minutes - maximum nutrition and taste
Complete Traceability
Know exactly which rooftop your food came from and when it was harvested
Zero Pesticides
Urban farms use organic methods - safer for families
Supporting Local Economy
Every purchase supports urban farmers in your neighborhood
Market Impact & Scale
- →IoT sensors for optimal growing conditions
- →AI-powered harvest prediction
- →Mobile app for farm management
- →Real-time quality monitoring
- →Integrated ordering system
- →Dynamic pricing based on freshness
- →Customer preference matching
- →Subscription-based delivery
Join the Food Revolution
Be part of building India's most exciting food network - Fresh. Local. Fast. Sustainable.
"The future of commerce in India is not about replacing kiranas, or industrializing farming. It's about empowering them both to create a sustainable, community-driven food ecosystem."